Trade Show Buying Tips

By Shirley Frazier
Sweet Survival^®/GiftBasketBusiness.com

Twice a year, it's time to prepare your open-to-buy plan. That means:

1) Reviewing your current inventory,
2) Deciding on what items to replenish,
3) Documenting which products sold well last holiday, and
4) Calculating how much of your capital you will spend at the shows.

While shopping, take advantage of specials and ask current suppliers for better
terms (60-day payment versus 30 day, sample products for taste testing, etc.).

Then get ready to inform customers about gift basket designs for everyday occasions through your Web site and marketing materials filled with information, ideas and opportunities that encourage early ordering.

Can't get to the trade show? Then you'll love our Single State Products Guide. We've found wholesale resources right in your state, which saves you time and money search for the perfect products and freight charges when ordering out of state.

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